CES has lengthy felt like a full-on auto present, however the car-centric vitality appears considerably muted at CES 2026. Certain, the Afeela electric vehicle from the Sony-Honda joint venture is returning to the present flooring, however with the Trump administration yanking most EV incentives from the market, the trade is not providing a full-court press of latest automobiles in Las Vegas this yr. That mentioned, there is no scarcity of in-cabin automotive tech on show, together with Hyundai’s Holographic Windshield Display.
Certainly, the corporate’s Mobis subsidiary will current “greater than 30 mobility convergence applied sciences” throughout CES. And we’ll additionally get to see Hyundai’s AI Robotics Strategy, which is able to showcase its new Atlas robotic recent out of the lab.
The right way to watch Hyundai’s presentation at CES 2026
Hyundai’s presentation takes place on January 5 at 4PM ET, and you may livestream it on both its HyundaiUSA YouTube channel or its global YouTube channel. We’ll embed the stream right here as soon as it is obtainable.
What to anticipate
As talked about above, Hyundai could have its Holographic Windshield Show for viewing. It is basically a next-gen heads-up show that initiatives key knowledge from the car’s sprint on the windshield for much less distraction, and with out obstructing the motive force’s view. It is a vertically expandable 18.1-inch giant show, and passengers may even watch movies with out being seen to the motive force.
Hyundai Mobis collaborated with German optics specialist Zeiss to develop the “world’s first system to make the most of holographic movie to remodel your entire entrance windshield into an ultra-large show floor.” It says it is going to start mass manufacturing in 2029, so do not count on to see this in the marketplace anytime quickly.
Past automotive, although, we’ll additionally get a first-ever have a look at the corporate’s new Atlas robotic. Within the teaser picture proven within the press launch, Atlas appears to be like slightly dog-like, which is sensible while you keep in mind that Boston Dynamics was purchased by the Korean multinational again in 2020.
“This next-generation Atlas represents a tangible step towards the commercialization of AI Robotics, highlighting the Group’s dedication to constructing protected and adaptable robotic co-workers,” the corporate mentioned in the identical press launch.
Hyundai mentioned it is going to additionally focus on its different tech areas, together with electronics and chassis system security, in addition to an AR head-up show, low-power show options and EV drive programs.
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